hi, i'm haley.
Welcome! I'm sure you've poked around my work a bit... and now you're here to see the person behind it all. Well, there's a lot to tell but I'll give you a quick summary.
At my core, I'm a problem-solver. That's how I approach my creative work. Whether it's a rebranding project, website, social media strategy or print design, I always start with one question: What can I do to make this project the most impactful? Big or small, designs should be built upon creative and intentional strategies.
I started my career in photography and visual graphic design but quickly immersed myself in other surrounding fields. I took every opportunity to learn print production, 2D animation, art direction, UX-based web design, digital marketing strategy, and video production. Yeah, it's a little ambitious for seven years. I tend to avoid the term "jack-of-all-trades" because it can be a negative quality. However, I've found that extending my understanding of these other skills has enhanced my overall design skills.
NN/g UX Certified
Oct 2016 + License #1015568
Social Network MD
Creative Director + Jan 2019–present
Senior Graphic Designer + May 2018–Jan 2019
Graphic Designer + June 2017–May 2018
Art Director + June 2016–Mar 2017
Graphic Design Manager + Aug 2015–June 2016
Graphic Designer + Oct 2014–Aug 2015
Consulate Health Care
Creative Services Designer + Apr 2013–Oct 2014
University of West Florida
BA Graphic Design + Dec 2012
Northwest Florida State College
AA Art Studies + May 2010